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Article: Our 2025 Hair Trend Forecast

Our 2025 Hair Trend Forecast
00s hair

Our 2025 Hair Trend Forecast

With 2024 coming to a close and the new year dawning, we’ve collated our top 2025 hair prediction trends so that you can get a jumpstart. Think ‘new year, new me, new hair’. There really is no time like the new year to revamp and change up your look. We therefore present you with your 2025 hair mood board to show your hairstylist in the new year. From iconic blunt bobs to 90's blowouts you will see both new and familiar faces going into 2025. 

So with that, let’s stop wasting time and get straight into it…

Hair Colour Trends

Mahogany Fiery Red

The coppers and reds so popular through 2024 will remain, however take on a much deeper, more expensive looking cherry red brunette. We’ve recently seen Dua Lipa switch up her classic dark brown for this fiery burgundy tone. This shift away from intense copper tones into softer, more subtle mahogany tones aligns with the emerging natural hair movement, which will take over 2025. 

How to maintain: Our Super Serum and Repair Mask as a combo are perfect to best maintain these deep mahogany tones. 

Source: Dua Lipa

Minimalist Shades 

Going into 2025 we will see a major movement into more monochromatic simplicity. In other words, a single global colour from root to tip. This will range from light to dark, warm to cool and complement the current focus on high hair shine and gloss. 

How to maintain:

For extra hair shine and gloss opt for either our Mermade Mist or Super Serum.

Source: Kelsey Meritt


Hyper Naturals 

This is a trend we have seen heavily in 2024 and guess what? It’s here to stay in 2025. We have already seen this with celebs like Hailey Bieber, who went back to her roots and natural medium brown tones. Balayage and freehand techniques will continue to help own your natural colour by adding a soft dimension into your hair. Added detail into darker tones and sunkissed highlights into lighter locks will continue to provide natural looking results.

How to maintain:

Opt for our Repair Mask for hair health maintenance, particularly if highlighting your hair. 

Source: Hailey Bieber

Hair Cut Trends

Bob Takeover

Yes, the bob haircut is taking over and will continue to do so in 2025. Whilst shaggy and tousled bobs have been recently trending, next year we will see a lot more blunt-boyish bobs. It’s very 90s, it's very chic and yes very flattering. Lily Collins and Kendall Jenner more recently both switched up their long locks for this sleek and short, one-length blunt cut. We are personally LOVING it. 

How to style: The Blow Dry Brush is our top contender to best and most easily style this cut. 

Source: Lily Collins

Long 70's Layers 

If you’re not quite ready to switch things up above the neck and wish to keep your length, you will love that long 70's inspired layers are predicted to make a massive comeback. Think long, carefree, glamorous and a little bit nostalgic.  Emily Ratajkowski is often seen rocking this long, flowy look. 

How to style: We just know that our Infrared Thermal Brush was made for this haircut. It is perfect to style your long layers and additionally is a lot more heat protective than traditional tools, keeping your hair long and healthy. 

Source: Emily Ratajkowski 

Fringeworthy

As to no surprise at all, fringes in every shape and form are staying in 2025. From curtain bangs to wispy fringes to now full fringes, they will continue to takeover our instagram and tiktok feeds. 

How to style: Opt for either our Infrared Thermal Brush or Interchangeable Blow Dry Brush to best style your fringe. 

Source: Mara Lafontan 

Hair Style Trends

Bouncy 90's Blowout 

The big, voluminous 90's blowout is here to stay and we are not complaining! This look is so glamorous, timeless and with the invention of thermal brushes, multi-stylers and heatless curls, it’s now easy to do at home. 

How to achieve:

Whether you are after a hot tool, like our Blow Dry Brush to achieve this or wish to opt for the more trendy heatless styling, such as the Heatless Style Kit, our range of products at Mermade Hair is for you. We personally love the Velcro Roller Kit and Clips to achieve the desired 90’s blowout. 

Source: Christina Nadin

Textured Natural Waves

Continuing with the natural hair movement, natural lived-in waves and ‘undone’ hair will be BIG to achieve that effortless look. We have recently seen Kaia Gerber embracing her natural waves and achieving this look. 

How to achieve:

If you don’t have naturally wavy hair, don’t stress we got you! Our Mermade Pro Waver is perfect for this hairstyle. Don’t forget to add in a spritz of our Styling Primer and tousle your waves to achieve that more undone natural look. 

Source: Kaia Gerber 

Tousled Updo

Say goodbye to slick hair and hello to textured-tousled updos. This style is predicted to take over in 2025. This is a personal favourite as it so effortlessly and easily elevates your look. Pamela Anderson nailed this look in the 90's and it's safe to say her hair will definitely be our 2025 style inspiration. 

How to achieve: We love to use our Mermade Spin to curl the undone pieces scattered throughout our up do. 

Source: Jasmine Tookes 

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